Origin and Core Value of the PAWS Token
The PAWS token originated from a viral “click-to-earn” mini-application on Telegram. Within just 10 days, the app attracted 27 million users and pushed its active user base to 75 million within 2.5 months, setting a growth record in the Telegram ecosystem. Its core logic is converting social interactions into quantifiable crypto assets. Users earn points by completing tasks, engaging in the community, and using referral mechanisms, which are then tied to the token economic model.
In March 2025, PAWS announced its migration from the TON blockchain to Solana. This decision not only circumvented policy restrictions imposed by Telegram but also leveraged Solana’s high throughput (thousands of transactions per second) and low fees, providing the technical foundation for its token launch.
Key Milestones and Market Performance of PAWS Token Launch
The PAWS token ($PAWS) officially launched on April 16, 2025, on exchanges including Bybit, MEXC, and Bitget. The opening price on Bybit was $0.0001, with analysts predicting an initial range of $0.0007–$0.0008. However, post-launch, the token stabilized around $0.0002–$0.0003, underperforming market expectations. Future attention should be paid to listings on other major exchanges like Binance and JuCoin.
Tokenomics and Distribution Strategy
The PAWS token distribution emphasizes community-first principles:
- 62.5% allocated to app rewards and airdrops to incentivize early participants and ecosystem contributors;
- 12% allocated to ecosystem partners to promote cross-chain collaboration;
- Only 10% reserved for the development team to ensure long-term project stability.
This model not only balances liquidity needs (8% for liquidity support) but also strengthens its integration with the Solana ecosystem via a 7.5% allocation to the Solana OG community.
Technical Architecture and Ecosystem Integration
Choosing Solana was a strategic move. Its high TPS and low gas fees are ideal for PAWS’s high-frequency social engagement model. Additionally, PAWS developed a unique cross-chain bridge connecting the TON and Solana ecosystems, enabling seamless asset migration via wallets like Phantom.
PAWS goes beyond the traditional “play-to-earn” model:
- Social Identity: Token holders unlock exclusive community identities and governance rights;
- DeFi and Gaming Integration: Plans to launch staking pools, liquidity mining, and blockchain game partnerships;
- SocialFi Innovation: The token serves as the core value unit of social interactions, reshaping attention economy distribution.
Market Response and Investment Strategy Recommendations
The market reaction to PAWS has been polarized. On one hand, the potential conversion rate from its 75 million user base underpins its price logic; on the other, some investors worry about high initial volatility. Suggested strategies include monitoring ecosystem expansion (e.g., Blum’s 250 million token incentive campaign), exploiting exchange price discrepancies, and participating in Launchpool mining by staking BBSOL, MNT, and other assets.
Future Development and Industry Implications
PAWS’s roadmap includes:
- Multichain expansion, exploring Ethereum and Layer 2 integration;
- Real-world applications through brand partnerships for token-based product redemption;
- DAO governance to gradually hand over feature update decisions to the community.
This case offers vital insights for the SocialFi sector: the fusion of social platform traffic and blockchain’s value capture capability could lead to a new generation of “user-sovereign” economic models. For investors, PAWS will serve as a key litmus test for the viability of the “mass users + lightweight interaction” model.
Neason Oliver
