Background and Key Developments
In March 2025, decentralized e-commerce platform Web3Bay announced that its presale raised over USD 1.6 million, with a total of 390 million tokens distributed. Currently in its 5th phase, the token is priced at USD 0.00524. The presale employs a tiered pricing mechanism, with prices increasing by 3%-5% at each stage. Early participants holding until the listing (with an anticipated price of USD 0.1959) could see potential returns as high as 3,633%. Web3Bay aims to reconstruct traditional e-commerce using blockchain technology to eliminate high commissions and data monopolies prevalent in centralized platforms. So far, over 100,000 SKUs have joined the platform, covering categories such as electronics, fashion, and digital services.
According to available data, 70% of the presale funds came from traditional e-commerce professionals and crypto community KOLs, reflecting cross-industry recognition of the Web3 business model.

Technical Architecture and Core Innovations
Web3Bay’s competitive edge lies in its decentralized technical architecture:
- Smart Contract-Driven Transactions: Buyers and sellers execute transactions directly via smart contracts, bypassing intermediaries and reducing costs by over 60%.
- Multi-Chain Payment Support: The platform accepts payments in cryptocurrencies like Bitcoin and Ethereum as well as fiat currencies, lowering the barrier to entry for users.
- Data Sovereignty and Privacy: User data is stored on IPFS (a decentralized storage network) and protected by zero-knowledge proofs (ZKP), ensuring users have full control over their data.
- DAO Governance Mechanism: Platform rules updates, profit distribution, and other decisions are made through token holder voting, enabling community autonomy.
Additionally, Web3Bay’s incentive system includes trading discounts, staking rewards, and governance weight, encouraging long-term token holding. For example, staking 10,000 3BAY tokens grants a 5% trading fee discount and participation in profit-sharing.
Market Impact and Industry Influence
Web3Bay’s presale success has sparked a chain reaction within the industry. Traditional e-commerce platforms are under pressure—eBay’s stock dropped 2.3% after the announcement, while Amazon accelerated tests of NFT e-commerce features to remain competitive. At the same time, Shopify announced the launch of a Web3 plugin, allowing merchants to integrate decentralized payment and DAO governance tools, further validating the market demand for Web3 e-commerce.
However, regulatory risks remain significant. The U.S. SEC might classify 3BAY tokens as securities, drawing on past litigation cases such as Helium (HNT). Additionally, anti-money laundering (AML) requirements could restrict anonymous trading, forcing Web3Bay to balance privacy with compliance.
Potential Risks and Future Outlook
Despite its broad prospects, Web3Bay faces several challenges:
- Liquidity Risk: After listing, if presale tokens are subject to concentrated selling, prices could fluctuate dramatically. On-chain analysis shows the top 100 addresses hold 45% of tokens, indicating potential market control issues.
- Technical Vulnerabilities: Smart contracts that have not been fully audited may be susceptible to hacking, necessitating continuous security enhancements.
- Intensifying Competition: Both traditional platforms and emerging projects (e.g., Decentraland’s e-commerce module) are accelerating their entry, potentially diverting users and funds.
Looking ahead, Web3Bay plans to launch its mainnet and open trading in Q2 2025, followed by the launch of a cross-chain payment gateway in Q3 to support ecosystems such as Solana and BNB Chain. Its long-term goal is to build a “Decentralized Business Alliance,” integrating DeFi protocols and logistics chains (e.g., DHL blockchain pilots) to form a closed-loop ecosystem. If successful, this could drive a global shift in e-commerce toward a Web3 paradigm.
Investors should track token dynamics on JuCoin and monitor DAO governance proposals to evaluate community activity. In the wave of decentralized commerce, Web3Bay’s exploration offers an innovative model for the industry, though its sustainability will depend on technological implementation and regulatory adaptability.